Please help! PR prob!!!?

Question

Why is it in the best interest of modern organizations/corporations to use PR functions seriously??

Answer 1

If organizations don't use PR effectively, sales of their products might fall or expenses could increase such as higher taxes.

An example, the public is usually disgruntled about gasoline prices, which could lead to higher taxes for oil companies.

It is in the oil companies best interest to have public opinion on their side to try to dampen a hostile congress.
,