I'm seeing a bombardment of reformulated laundry soap on the market that is no better than the original product! Could it be the laundry companies want to be more profitable by putting a lower quality soap on the market (that is worse than the original)?
2007-04-24 09:26:42 · 4 answers · asked by Toddacanda 5 in Home & Garden ➔ Cleaning & Laundry
It's a marketing ploy. People always want to buy something new. If they believe it's improved because of a reformulation, people who bought the product once and didn't like it may try it again.
2007-04-24 10:54:13 · answer #1 · answered by Liz Rich 4 · 0⤊ 0⤋
I am not impressed with any commercially made laundry detergent. That is why I make my own laundry soap with a little Zest, Washing Soda, and Borax. WaaaaLA, and for pennies per load! I forgot about commercial soaps a long time ago!
2007-04-24 12:42:43 · answer #2 · answered by an88mikewife 5 · 0⤊ 0⤋
It is usually reformulated to reduce things like the amount of sudsing, etc... not generally the cleaning quality.
2007-04-24 09:53:27 · answer #3 · answered by heartsonfire 6 · 1⤊ 0⤋
Research has shown that people are more apt to buy something if it says "new" or "improved" on the label.
They are just trying to revive their market share. A lot of the time they don't even make a noticeable change.
2007-04-24 11:20:23 · answer #4 · answered by jmrob29 4 · 0⤊ 0⤋