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8 answers

The significant cost of R&D has more to do with the cost of prescription drugs than anything else. Advertising, by comparison, is a small portion of a pharmaceutical co's overall budget.

2007-04-04 14:37:48 · answer #1 · answered by linkin 2 · 0 0

My opinion. Advertising. Research and development money comes in and then out from sales.

2007-04-04 14:35:47 · answer #2 · answered by sgt 4 · 0 0

I'm not sure, but I do know this statistic to be true......
The largest amount of lobbying dollars spent in Washington is by pharmaceutical companies. Big oil companies are a distant, yes a distant, second place. It's a disgrace.

2007-04-04 14:38:33 · answer #3 · answered by Anonymous · 0 0

Research & development

2007-04-04 14:33:48 · answer #4 · answered by Mario S 1 · 0 0

R&D, They need to find out what people want/need and what the cost is to develop these drugs. Marketing is easy if the R&D have done their job with a product. Look at Viagra. They don't need commercials to make millions off of that one! Products that grow out of great ideas sell themselves!

2007-04-04 14:38:50 · answer #5 · answered by pureblessingfromabove 2 · 0 0

Probably R&D, plus it takes something like 15 years for a drug to get thru the R&D,trials and FDA approval process.

Although the ads do seem overwhelming.

2007-04-04 14:39:03 · answer #6 · answered by lillilou 7 · 1 0

Advertising and payoffs to the Politicians

2007-04-04 14:37:51 · answer #7 · answered by Anonymous · 0 0

r&d by far

2007-04-04 14:37:26 · answer #8 · answered by Jeff 3 · 0 0

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