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What is it called went a ad appeals to your emotions? What is it called when a product comes up with a new and way of applying a car wax?

2007-03-18 19:29:43 · 2 answers · asked by Kat 2 in Business & Finance Advertising & Marketing Search Engine Optimization

2 answers

When an ad appeals to emotions, it is considered appealing to your pathos.

Way back when, Aristotle identified three forms of rhetoric, or is the ability to persuade. There is ethos, pathos and logos.

ethos is appeal based on the character of the presenter
pathos is appeal using emotion
logos is appeal based on logic or reason.

As for part 2, I would just call it innovative.

2007-03-19 00:56:49 · answer #1 · answered by tvadguru 4 · 0 0

i cant understand what you want to say fist clealy mention the question then i suggest you about it ,....
thanking you

http://www.searchenginerankings.com.au

2007-03-19 07:18:59 · answer #2 · answered by aman v 3 · 0 0

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