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7 answers

To establish a "brand"

2007-03-08 08:43:55 · answer #1 · answered by Anonymous · 0 0

If you see a little smiley face talking about roll back prices you should automatically associate that with walmart. Logos are used in advertising. It takes something people understand ie. cute animals, saving money, and superheros and relate them to a business. When people are looking for a place to buy groceries and their kids need clothes they can find all of this at the super walmart and they shop their because they think walmart is constantly rolling back those prices. Are you beginning to get it.

2007-03-08 17:08:04 · answer #2 · answered by quickgun 3 · 0 0

We use a bear for our logo and he has his own slogan. So many people equate us with the bear after 20 years it just seems to help them associate and remember us. I have past customers who have actually asked for a new bear because their old one was lonely. It's cute and it really brands us.

2007-03-08 16:39:13 · answer #3 · answered by mel m 4 · 0 0

I would just ask you, the purpose for your own name. The logo is the symbol of the company while the slogan is the entire corporate mission statement congealed.

2007-03-08 16:41:26 · answer #4 · answered by comradechris 3 · 0 0

Helps the company create a brand that customers will identify with.

2007-03-08 20:28:05 · answer #5 · answered by Jen G 5 · 0 0

Having a visual and auditory way to get customers to remember your company and brand should help increase your sales. People buy what they know, in general.

2007-03-08 16:43:43 · answer #6 · answered by Yanswersmonitorsarenazis 5 · 0 0

because if they did not they would have no appeal to their customurs and no one would go to their

2007-03-08 16:38:07 · answer #7 · answered by Anonymous · 0 1

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