I got a new listing for a 2.3 million dollar California home that the owners just purchased a year ago and are selling. When I looked on the MLS, I noticed that the old pictures are still available and the Virtual Tour link still exists and works. Can I re-use these pictures and the virtual tour link or is that illegal?
2007-03-03 16:45:01 · 4 answers · asked by Anonymous in Business & Finance ➔ Renting & Real Estate
This is a first here, the great one asks a question. I have enjoyed many of your answers here and view you as a smart and highly ethical person. I would think that the previous agent might argue that their efforts are in re-emergence and due another comission should you use their past work. 2.3 million is a high stakes game to many agents. The original listing agreement from a year ago might stipulate that upon close of escrow or expiration of listing agreement all intellectual property is to be returned to agent. I would ask for specific rights to re-use any past photo's or web based ad media. I would hate to see you end up in a bad situation down the road should the past agent feel entitled to another share of their past efforts.
2007-03-03 17:49:40 · answer #1 · answered by Kevin H 4 · 5⤊ 0⤋
As an agent i would take my own photos and have a new virtual tour done. It is a 2.3 million dollar listing, do you want to look like the cheap as# that uses the other Realtors work? Obviously his photos and VT did not work. Take your own and try to mix it up a little?
RE Agent,
Remax
2007-03-04 09:26:03 · answer #2 · answered by frankie b 5 · 0⤊ 1⤋
I am not sure about california law, but I am sure if you asked the previous listing agent for their permission to use their advertising material (which is what it it), they would grant you permission. Ask your broker!
2007-03-03 16:54:47 · answer #3 · answered by Anonymous · 0⤊ 0⤋
Ask the person in charge at your association if it is OK.That`s how you stay out of trouble.Great idea.
2007-03-03 16:57:16 · answer #4 · answered by (A) 7 · 0⤊ 0⤋