Nothing annoys me like pulling up to an ATM machine and I can't read the screen because the sun is shining directly into it. The sunlight also damages the screen very quickly, so it must be replaced frequently soon -- compared with any in-home monitor that lasts nearly forever -- costing the bank money.
This only happens to ATMs that face East, West, and South -- which seems to be all of them.
Question: why don't banks build all ATMs to face north instead? It would be impossible for the sun ever to shine on it (in North America & Europe I mean), customers would be better served, the bank would save money. Why does this bit of business economics escape everyone's attention?
2007-03-02
06:58:24
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2 answers
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asked by
KevinStud99
6
in
Social Science
➔ Economics