This Course will prepare you for careers in the media and media-related industries and will also equip you with skills to function as a media professional in other industries. It combines practical, hands-on training with conceptual and critical thinking skills so that you will be able to adapt to the rapidly-changing media world.
The communication specialists of tomorrow will have the skills necessary to function effectively in any area of the mass media and its related industries. Graduates will be equally proficient in any chosen medium and will be able to transcend the divide between the print, broadcast and web-based media.
Regardless of the medium chosen, you will be armed with the fundamental journalistic, communication and design skills to contribute meaningfully in your chosen fields. You could also explore a career in other media-related businesses such as public relations, corporate communications and entertainment.
The Course structure places equal emphasis on both the traditional and essential aspects of the media business and the growing demand for individuals who are trained in the latest communications technology.
You will focus on the fundamentals of mass media and get a solid grounding in print journalism in your Freshman year. Juniors will be comprehensively trained in the fundamentals of audio, radio, video and television video production in the second year of the course and will get to choose diploma electives as well. In the first semester of your Senior year, you will be required to complete a six-month internship programme with media and media-related companies such as MTV, MediaCorp and Singapore Press Holdings. In the second semester, you will choose one of three specialization options – Print, Broadcast or Media Marketing.
Career Opportunities
Besides the mass media, graduates are likely to find employment in areas such as public relations, advertising and promotions, corporate communications, marketing communications, video and multimedia production, publishing and sales.
2007-02-27 22:52:11
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answer #1
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answered by ^.^ 2
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Mass communication is a course which allows you to do Public Relations or newspapers reporting in the work-a-day world. It is a very interesting course. You can enter as a freshman.
2007-02-28 07:14:31
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answer #2
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answered by Anthony F 6
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