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You seem to hear it B4 every programme & in the ad breaks. How does this all work? Why don't they just advertise their product in normal ad time? Who gets the money? Who saves more money? Does it help TV companies?
Why don't they send all their spare money to me? hee hee
Seriously, would like to know the answer to the sponser question

2007-02-27 14:20:33 · 2 answers · asked by funnygirl 4 in Entertainment & Music Television

2 answers

The Television Networks pay the producers of the shows, in return the networks get all the advertising dollars for commercials that air during that show. So in reality, the show is paid for by advertising dollars or brought to you by... The better or higher the ratings for the show, the more the networks can charge for air time. Think of the Superbowl and how many people watch that...

aslo: American Idol is sponsored by Coke which is the reason why Paula, Simon and Randy have Coke cups in front of them.

2007-02-27 14:27:31 · answer #1 · answered by John P 6 · 0 0

Thats a pretty decent question, oh, if you DO find a way for the money to go to you, call me if you want a business partner!

The money does go to TV companies, they realised in the early 1990's that they could generate extra revenue by getting sponsors for the primetime high-rating shows. In return the advertiser gets the best slot - you see it at the end and start of each part, the cliffhanger when you are most focussed on the runnings.

In theory, it should facilitate the development of higher quality tv, as is often the case, and it also gives the tv companies the financial clout to get exclusives, such as Prison Break on Channel 5 (UK), or 24 (Channel 4).

Sometimes it doesnt quite work out, Big Brother et al, but I guess its according to personal taste at the end of the day :)

2007-02-27 23:21:22 · answer #2 · answered by Cale 2 · 0 0

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