If you're placing an advert, you should contact their advertising team - the number will be available from the paper's general office.
If your question relates to designing an advert, you'll generally need a decent piece of design software (the usual industry standards are things like Adobe Photoshop). When you design the advert, it will need to be at a resolution acceptable for print to prevent pixellation (e.g. 300 dpi or ppi). You'll need to make the advert the exact size specified by the space you've bought, but remember that a millimetre here or there can get removed so don't put any important information within 5 mm of the edges. You'll also need to make sure that the image mode is CMYK (cyan, magenta, yellow, and black) because professional printers use a 4 colour process, compared to RGB (red, green and blue) which is normally used for on screen design and display. In Photoshop you can change the mode using Image>Mode>CMYK, or by selecting CMYK in the New Document pop up window. If you're using another design program, the help file will give you instructions on how to do this.
Apart from those boundaries, anything else is viable. It's advisable to check whether your advert will be printed in black and white, spot colour (usually black, white and one other colour) or full colour, so that when you're designing it, you know what range you're working within.
2007-02-26 08:09:09
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answer #1
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answered by Lefs 1
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Go to the paper's website and place your ad. If that's too complicated, call them. There should be contact information in the paper, or it'll definitely be online. You'll need a credit card.
2007-02-26 08:06:43
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answer #2
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answered by Vix 4
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Call the newspaper in mind and they'll guide you in the right direction.
2007-02-26 08:23:16
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answer #3
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answered by Anonymous
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