Statistics for this are hard to come by but I would say it's both the advertisers and studios that benefit.
For the advertisers, they Academy Awards provide on average 3.5 to 4 hours of highly watched TV. I feel thats why the Academy has left some of the smaller awards on the show(like Sound Mixing, animated & live action short film, costume design) Why not do some the the techincal awards at a smaller venue or a seperate time to make the telecast shorter? It's because the advertisers are pumping too much money into the broadcast to want to shorten it. The Grammy's have it right by doing 2 awards presentation with smaller, lesser known categories at a seperate ceremony. Why not do it with the Oscars? Advertising money thats why.
The studios benefit from Academy awards because their nominated or winning films get a boost in revenue. Take for example the four films that didnt win best picture. Their total box office gross (as of Feb 4th numbers) between the four of them was totaled at only $115,675,437. The Departed alone grossed $128,583,307. So these smaller films are then thrust into the spotlight and will help earn more money. Winners and even nominations generate buzz for these movies and will help gain more profits. For example, the week before Oscar nominations were done, The Last King of Scotland was playing on only 4 (!) screens, yes 4 (down from their peak of 113 in October after it's release) The week of nominations that number shot up from 4 to 495 and has gradually gotten higher each week since. In that time profits went from $21,278 for the weekend to $1,609,920 weekend gross. Nominations and buzz caused the studio to release it in more theatres in time for awards season and make more money.
Also, I bet if you see the box office numbers for films still in theatres or DVD sales for already released films(ie The Departed or Little Miss SUnshine) that the next week or two their number spike or stay constant. Because now people want to see the films that produced the Academy's top honors.
The only way the Academy Awards helps the actors for future ventures. When their new films come out they will say "Academy Award Winner" by their name in hopes people enjoyed their 'acclaimed' roles enough to see their new work. But does that really help? Not if the movie gets bad reviews or bad storylines. So other than maybe a bigger paycheck and bigger fan base, the actors dont benefit too much from a nomination or win.
2007-02-27 06:21:50
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answer #1
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answered by meneed2tan 4
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each and all of the above and the certainly recipients themselves. as quickly as you have an Oscar, as an actor your agent can tell a super sort of manufacturers/directors which you do not do interviews or maybe readings anymore. of course your earnings on any motor vehicle will advance dramatically, considering which you would be seen a field place of work draw. residing in l. a. I had the priviledge of holding a definite actor's Oscar for a minute. Its hollow interior and not as heavy because it appears that evidently. The vote casting technique is extremely suspect because of the fact a member of the academy can vote for any action picture or actor whether they have not seen any of the action pictures that are nominated. whether it continues to be the main coveted award interior the marketplace, after funds of direction. I Cr 13;8a
2016-10-16 12:56:10
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answer #2
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answered by ? 4
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Primarily the movie industry which is why they thought up the awarads in the first place. They give these people an award to sell more tickets and at the same time they advertise new movies that these actors are scheduled to appear in.
2007-02-26 08:23:45
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answer #3
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answered by LORD Z 7
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