what are generic and convention?

Question

what does it mean by genric and conventions in the media publication

Answer 1

Generic is the adjective from 'genre': in the horror genre, for example, haunted houses, mysterious disappearences and things going bump in the night are all 'generic' - they are exactly what you'd associate with the type of literature (just like in the Fantasy genre you'd expect wizards, dragons etc). It's usually used negatively to mean that the book hasn't strayed much from the old and well-used formula.
A 'convention' is a recurring device in literature. We use the word when we talk about the visual or audio devices that a writer employs. Take a poem, for example. A rhyme scheme is a device (in this case, audio)...an ABABCDCDEFEFGG rhyme scheme is a convention, a TYPE of rhyme scheme (in this case, a typical sonnet rhyme scheme).
Hope that all helps!

Answer 2

generic is genre and convention is rhyming