2007-02-25 19:16:40 · 2 answers · asked by Anonymous in Business & Finance ➔ Careers & Employment
it is when you do what you can to get repeat service. you want to retain (keep) the customers you have so you provide good customer service
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The philosophy of treating customers so well that they lack any reason to go anywhere else. The philosophy of building your business on the basis of repeat sales, past customers, and word-of-mouth recommendations.
the marketing goal of keeping your customers from going to the competition. The rule of thumb is that it costs five to ten times less to keep a customer than it does to acquire a new one. This is a major impetus behind the move to Customer Relationship Management.
2007-02-25 19:25:49 · answer #1 · answered by Blue eyes, Big hips 2 · 0⤊ 0⤋
You have done the hard work. Getting someone through the door. Two ways to go - good service or bad. Only one makes sense.
2007-02-26 03:25:52 · answer #2 · answered by iansand 7 · 0⤊ 0⤋