please tell me the different generational names used in america and their meanings as well as decades of the children that are called them. for example, "DINKS" means double income no children, but i want to know when these folks were born, and what years were they movers of how our economy goes? then, why?
another example of a term that i have heard is "gen x," but i have no idea who coined that term, what decades members of it were born in and what decades their behavioral traits became a norm in our country and economy. so, for example, if 'gen xers' happen to now be the majority of some age group in our society, what is that age group?
what behavioral characteristics would you describe these different generational demographic groups as having, and what impact have they made, or are expected to make, in upcoming decades?
2007-02-15 19:53:07 · 3 answers · asked by Louiegirl_Chicago 5 in Society & Culture ➔ Cultures & Groups ➔ Other - Cultures & Groups
Welllllll....
The baby boomer generation is defined as those born during the years 1946-1964.
The marketing profession often then defines Gen Xers as those born 1965-1980, and generation Y consists of those born 1981-1995.
At one time, the baby boomers were more than 40% of the U.S. population, so their ability to drive the economy is obvious. They were the the first generation to have TV.
Gen Xers are the second generation to have TV, and tend to more skeptical about advertising claims, and therefore harder to sell to. They tend to be highly educated, but have a tough time staying employed (due to offshoring and outsourcing of jobs). Spend about $125 billiion on consumer goods in the US.
Generation Y tend to be less skeptical, and are responsible (in large part due to their influence on their parents' spending) for $172 billion in consumer spending in the U.S.
2007-02-23 10:53:11 · answer #1 · answered by TJ'smom 2 · 1⤊ 0⤋
Generation X, or GenX is directly attributable to Douglas Coupland. Their younger brother's and sisters were dubbed "Generation Y" by marketeers eager to track the Tweens, children between 10 and 12. I'm not sure when any of these people were born. I always felt trapped between generations, not quite boomer, not exactly X.
2007-02-20 15:56:48 · answer #2 · answered by DW2020 5 · 1⤊ 0⤋
hippies are from the 60's and coincidentally in thire sixites now.
yuppies are from the 80's ..young urban professionals. probably in their forties now.
buppies ...black urban professionals...
gen X...folks born in the mid seventies.
Baby boomers are born 1946-1964.
My mom is a baby boomer and my baby sister
is a Gen Xer.
I'm neither!
2007-02-15 20:08:46 · answer #3 · answered by Anonymous · 1⤊ 0⤋