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Ive been networking and generating leads for sometime in my mortgage business. it takes time and money to do things right. i talk to everybody i come in contact with and make friends. maybe that person knows somebody who may need my services or maybe that person is an accountant that can utiize my services to better help their own clients. i use direct mail with a targeted market using 4 color glossy postcards and have a team of people follow up with phone calls. telemarketing is getting tricky with the do not call list laws and regulations (plus nobody wants to talk to a telemarketer). i also give free education in a public forum to prospective clients, real estate agents, financial advisors.. i also have a website that i market through yahoo to give myself the best shot at a client shopping for a loan on the net

2007-02-12 06:10:51 · answer #1 · answered by aP 2 · 0 0

The best way is to build a brand and then marketing the brand through dealer network. This is the way I did and my brand is more or less very famous now.

2007-02-12 06:07:54 · answer #2 · answered by Upal 4 · 0 0

depends on the type of business. You need to first identify best prospects-be specific. The more you can target the product/service, the more effort you can put into reaching that specific audience,.

2007-02-15 03:46:58 · answer #3 · answered by Anonymous · 0 0

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