Everytime you turn on the TV there are commerical that sell items for $19.95. My wife and me have been trying to figure out the history behind this price and why the price is so popular.
2007-02-11 09:29:28 · 4 answers · asked by Night H 2 in Entertainment & Music ➔ Television
They say 19.95 because they want it to look cheaper than 20.00
2007-02-11 09:34:01 · answer #1 · answered by Blake 1 · 1⤊ 0⤋
I guess they've done their research, and they've learned that the average income earner has about $20 to spare on things they don't particularly need. The advertisement makes them want it, and see the logic in giving away that $20 for whatever it is they're selling.
Or maybe $20 is just a nice number? And people have a tendency to go towards groups of 5's, like instead of $14, it's nicer to buy something that costs $15.
2007-02-11 17:39:09 · answer #2 · answered by Link 4 · 0⤊ 0⤋
It sounds cheaper than $20 and most always brag that their product is under $20
2007-02-11 17:34:26 · answer #3 · answered by bambi 2 · 0⤊ 0⤋
well somtimes they do it to make it look cheaper than 20$ and if your not careful there may bemultiple payments as well
2007-02-11 17:38:54 · answer #4 · answered by ReyComeBack 1 · 0⤊ 0⤋