That's part of the Tax scheme. Read further or go to your States website and see what the tax is on a gallon of gas. Then think about the roads and see if you think the tax money is doing a good job for your state.
2007-02-05 09:06:22
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answer #1
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answered by Scott 6
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Marketing. It goes waaay back in time to the first psychological profile of a customer. People remember the big numbers, so we end up dropping the "change". It also ties into "rounding up or rounding down". If you want to sell an item for $9 you could make it one nickel less and people would see it for $8, perceiving it to be a greater value.
2007-02-05 09:16:50
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answer #2
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answered by The Rabbi 5
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I think it's so that it will appear to be cheaper at first glance than it really is. That may be totally wrong, but that's a good question...I have often wondered.
2007-02-05 08:58:52
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answer #3
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answered by ta2dpilot 6
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Discussed a lot here. http://depts.gallaudet.edu/ESL/cloze13r.htm
Bottom line, it is a marketing ploy. $23,999 sounds cheaper than $24,000.
And $1.999 is cheaper than $2
2007-02-05 09:04:55
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answer #4
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answered by oklatom 7
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they always do that for no reason just to make it appear cheaper but it really isn't
2007-02-05 09:04:00
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answer #5
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answered by xobeccaxo 4
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