What is the average "asked" percentage of profit when selling wholesale?

Question

I'm starting up a wholesale company and wondering what is the average expected percentage profit from selling wholesale.
Example: If I purchase a lot of shirts for $100 to resell, how much does the average wholesaler mark the price up in order to cover all their fees, shipping and make a profit? 20% ($120), 30% ($130), 50% ($150)???

Answer 1

depends upon what your expenses are mark up is usually 150% of base

Answer 2

I think you are confused by the term "markup" A 50% markup on an item that costs you $100 means you sell it for $200, not $150. It works this way: The cost equals the selling price times the markup or the selling price equals the cost divided by the markup. A standard wholesale to retail markup is usually 40-50%.

However you figure it the markup has to cover all your costs and provide a profit. Obviously, you want to maximize profit by charging what the market will bear and minimizing costs. This is more important than some mystical percentage.