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ive got to do an ad campaign for elizabeth arden and have no ideas but its got to communicate these 3 messages: the cult status of the 8 hour cream, the multi perpose, multi benefit aspect of the product, and appeal to a more hip younger generation. if you were to see an ad for this what would it look like?

2007-01-22 23:22:42 · 4 answers · asked by cyber_reb84 1 in Beauty & Style Makeup

4 answers

Shouldn't this have been posted in the Homework Section?

2007-01-22 23:26:53 · answer #1 · answered by ? 5 · 0 0

Focus on the bits it treats - so big pic of lips, big pic of eyebrows, big pic of soft hands, big pic of glossy lips. Research the product - know what people use it for, think of other things they could use it for, then just big images, as people will have to be stopped to look and informative text to run with it

2007-01-22 23:35:46 · answer #2 · answered by Em 6 · 0 0

Bright, informative, visually eye catching and not too busy.

2007-01-22 23:31:46 · answer #3 · answered by katieplatie 4 · 0 0

and how much do you pay for the idea?

2007-01-26 20:49:14 · answer #4 · answered by Vesna G 5 · 1 0

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