If I turn like 10 tvs to one show, does that count as 10 viewers? Or is it based on what the cable company reports?
2007-01-22 07:18:03 · 3 answers · asked by Curious_JB 2 in Entertainment & Music ➔ Television
It is all based on Neilson families. They have a box in their home that keeps track of what TV shows they watch. That is how it use to be done, not everyone has cable.
2007-01-22 09:07:11 · answer #1 · answered by applecrisp 6 · 0⤊ 0⤋
The A C Nielson Company has "test" families they have recruited using criteria which give a representative cross section of the viewing public.
They utilize both electronic monitoring & a diary maintained by those included in theor sample group.
2007-01-28 02:42:24 · answer #2 · answered by SantaBud 6 · 0⤊ 0⤋
very good question i've often wondered that myself. can't wait to here how it works.
2007-01-22 16:19:52 · answer #3 · answered by collgegrl11 4 · 0⤊ 0⤋