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Please recommend books or websites that you think are awesome that could help me in learning about retail/mechandising as well as the following areas. Thanks!
Branding your business
Identifying and targeting your ideal customer
Developing a marketing plan
Pricing your merchandise
Fulfilling legal and financial responsibilities
Setting up and running a sale
Fundamentals of accounting and financial statements
etc...

2007-01-12 08:10:51 · 3 answers · asked by the_cinema_lover 4 in Business & Finance Small Business

3 answers

The best routes to take are to research the process of starting a business as well as the industry you're interested in.

I recommend checking out the SBA, Entrepreneur, The Start Up Journal & Nolo. All 4 are great informational resources for the new/small business owner. I posted links for you in the source box.

Associations may be a good avenue to explore. These organizations will address many of the thoughts, questions and concerns you'll inevitably have as well as many you haven't anticipated yet. See the source box for some relevant links.

Research, research, research – this cannot be stressed enough. Read as much as you can about the industry. Here are some book titles that are relevant:

* Start Your Own Clothing Store (Entrepreneur Magazine's Start Up) by Entrepreneur Press
* Start and Run a Profitable Retail Business by Jim Dion, Ted Topping
* Retail Business Kit for Dummies by Rick Segel
* Specialty Shop Retailing: How to Run Your Own Store Revised by Carol L. Schroeder
* So You Want To Own The Store: Secrets to Running a Successful Retail Operation by Mort Brown

There are plenty of free informational resources out there. Check the source box for links to articles.

Hope that helps! I wish you much success & happiness in all your ventures!

2007-01-16 04:40:06 · answer #1 · answered by TM Express™ 7 · 1 0

I'd recommend SELLING it if you don't know what you are doing. Running a business without any knowledge even if everything in it was free, could land you in boatloads of trouble, both financially, emoitionally, and otherwise.

If you think you have the *(&^& to run a business, hire some good, recommended advisors, including an attorney and accountant or tax advisor.

This isn't an activity to just read a book and do it.

Surgery, likewise, isn't a good profession to go into by just reading a book.

WealthBuilder

2007-01-12 16:16:31 · answer #2 · answered by WealthBuilder 4 · 0 1

If the business is already established all you need to do is run it. If it is successful leave things the same. You just need to hire a good accountant or let the one already doing the books resume as usual. Now you need to watch your bottom line which means your money. If the business has employees watch your inventory too so that no one steals from you. If you know how to to do the books yourself then do so. This will save you money. Just look for ways to cut down on your overhead.

2007-01-12 16:39:40 · answer #3 · answered by shai 2 · 0 1

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