The above figure means that one in nine people in the UK watched this programme. I have asked quite a few people but have not found one who watched it.
Are we being kidded by propaganda put out by the television companies who use inflated figures to boost their advertising revenue?
2007-01-06 11:00:38 · 10 answers · asked by Web Foot 2 in Entertainment & Music ➔ Television
he Broadcasters' Audience Research Board (BARB) is responsible for providing estimates of the number of people watching television. This includes which channels and programmes are being watched, at what time, and the type of people who are watching at any one time. BARB provides television audience data on a minute-by-minute basis for channels received within the UK. The data is available for reporting nationally and at ITV and BBC regional level and covers all analogue and digital platforms.
Viewing estimates are obtained from panels of television owning households representing the viewing behaviour of the 24+ million households within the UK. The panels are selected to be representative of each ITV and BBC region. The service covers viewing within private households only.
Panel homes are selected via a 'multi-stage, stratified and unclustered' sample design. What this means is that the panel is fully representative of all television households across the whole of the UK. A range of individual and household characteristics (panel controls) are needed to ensure that the panel is fully representative. As estimates for the large majority of panel controls are not available from Census data it is necessary to conduct an Establishment Survey to obtain this information.
The BARB Establishment Survey is carried out on a continuous basis and involves some 52,000 interviews per year. It is a random probability survey which means that any household within the UK has an equal likelihood of being selected for interview. The survey ensures that any changes taking place in the population can be identified so that the panel can be updated and adjusted to ensure that the panel continues to reflect the television-owning population. In addition to being the prime source of television population information, such as the number of multi-channel homes, the Establishment Survey also generates the potential recruits from which panel member homes are selected.
Once a panel member agrees to join the panel, their home will then have all their television sets, video cassette recorders etc. electronically monitored by a meter. This is a small black box about the size of the average hardback book, which is put on top of the television set and connected to it. This automatically identifies and collects information about the programme and channel that the panel member is viewing.
All panel household residents and their guests register their presence when in a room with a television set on. Each individual does this by pressing the button allocated to them on the peoplemeter handset. The metering system monitors all registrations made by each individual.
The panel member does not need to do anything else for BARB to capture all the viewing in each household everyday. Throughout the day the meter system stores all viewing undertaken by the entire household. Each night between 2am and 6am the data processing centre automatically downloads the data from every panel home (a process known as 'polling'). This procedure is carried out on every panel home every day to produce live 'overnight' minute-by-minute television viewing data.
Video playback is measured if it takes place within 7 days of the original broadcast. This viewing (known as timeshift viewing) is then added to the live data to produce the final, minute-by-minute consolidated audience, available 8 days after the original transmission date.
Channels reported by BARB provide detailed timings of the programmes and commercials they broadcast. The records that this produces are then matched to the minute-by-minute viewing data to produce the BARB official audience estimates for programmes and commercials.
Three specialist research companies are contracted to provide BARB with the service: RSMB (responsible for panel design and quality control); Ipsos-RSL (responsible for the Establishment Survey); and AGB Nielsen Media Research(responsible for metering the panel, data collection and processing).
2007-01-06 11:12:53 · answer #1 · answered by footynutguy 4 · 1⤊ 1⤋
When certain people buy a tv they are asked if they wish to join a viewing quote. Every site they watch is monitered and counted automatically.
Stattions then use this figures to guess (accuratly) how many people watched the shows.
2007-01-06 11:04:33 · answer #2 · answered by Chεεrs [uk] 7 · 1⤊ 0⤋
I heavily isn't vote casting to fulfill you human beings. i'll observe it and experience sorry for whoever has been evicted. not greater comments. it incredibly is exactly what i elect to nicely known LD. What did she say!!! i'm of mixed raced like Jade (a million/2 Jamaican and a million/2 English) and that i think of it incredibly is fully and incredibly nicely out of order that she has been penalised, whilst Jermaine first made the insult fact (White Trash) i'm PROUD to be mixed RACED. supply Jade a destroy a minimum of. anybody might think of she has murdered Shilpa, the style you human beings are purporting it, It became only female bullying which has been nicely and incredibly set up with the aid of BB.
2016-10-30 04:50:38 · answer #3 · answered by mosesjr 4 · 0⤊ 0⤋
it's not 8 million people,its 8 million homes so lets say that there are 4 people in your average home take away a few teenagers listening to nirvana and getting depressed in their rooms etc youve got about 25 million people watching
2007-01-06 11:16:50 · answer #4 · answered by QPRfan 6 · 0⤊ 1⤋
They can work it out by using data from cable users, and by asking people in the street to work out a percentage of viewers.
2007-01-06 11:13:02 · answer #5 · answered by Anonymous · 1⤊ 0⤋
Well if u count one person as one million you might get just close to that figure !!!!
2007-01-06 13:00:12 · answer #6 · answered by Ash S 2 · 0⤊ 0⤋
The had people running around looking in windows and counting.
2007-01-06 11:03:19 · answer #7 · answered by Anonymous · 1⤊ 1⤋
it wasn't me.... I only saw the first intro to the house bit. I think Leo Sayer or the Journo lady....
But I won't watch it again
M : )
2007-01-06 11:06:46 · answer #8 · answered by mesmerized 5 · 0⤊ 0⤋
Because the rest of us were watching Eastenders.
2007-01-06 11:16:31 · answer #9 · answered by Anonymous · 0⤊ 1⤋
They have invisible inspectors who spy on what you watch.
2007-01-06 11:03:44 · answer #10 · answered by ? 6 · 1⤊ 0⤋