It's simply a marketing game that has been around for decades. Prices always seem to end in "99" which is a mental trick to get you to think it's less than the next whole dollar amount.
2007-01-03 12:01:25
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answer #1
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answered by Bill P 5
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This is a tactic stores use to make their products appear cheaper. Rather than posting the price at say $5.00, they put it at $4.99. When you look at it it starts with a four rather than a five. It works when you say it too - 'four ninety nine' as opposed to five dollars. That makes it seems cheaper.
2007-01-03 12:02:31
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answer #2
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answered by ignoramus 2
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its called marketing. 99 cents is less than a dollar. JUst like anything a car for instance they price it at $19,995. so your brain thinks you are paying $19K form it when it is really $20k.
2007-01-04 14:13:11
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answer #3
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answered by rwings8215 5
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It probably was a joke that got out of hand, but I agree with everyone else, it's a mind trick.
2007-01-04 14:11:42
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answer #4
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answered by MrCead 3
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Because the sociology works and you think its cheaper because technically it is. If it didn't work they wouldn't do it.
Would you rather see $19.99 or $20.01 , its only a few cents.
2007-01-03 12:18:34
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answer #5
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answered by 1diputs 4
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people think they are getting a deal,like that car only costs $2995
why not just say 3 grand ,I agree with you 100%.
2007-01-03 12:08:50
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answer #6
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answered by Anonymous
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Because $9.99 looks smaller than $10.00, they just want more money!
2007-01-03 12:03:13
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answer #7
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answered by Pike Fisherman 2
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Your mind see's$199.95 and not $200
2007-01-03 11:56:29
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answer #8
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answered by - 5
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