Name factors that convince a customer to purchase the same product irrespective of fluctuation in its prices.?

Answer 1

Nesecity is the number one factor (e.g. petrol). Habit the second. if someone has been buying something every day or every week they probably won't stop when the price changes

Answer 2

Brand name that has a good reputation for quality, or at least doing what it promises somewhat consistently. The second or maybe first is "benefit." what is not to be confused with "features." An example, a regular house phone has tons of "features, 3 way calling, etc." But to an older person with bad eye site, and poor hearing, big easy to see buttons and a flashing light to alert them the phone is ringing is a "benefit." I use to sell computers and phones, you got to know your products, and match the customer with them, it's an art. Aim at one market, like the elderly what they need, and they will buy. Use the keep it simples silly (K.I.S.S.)principle. If your product doesn't do what they're looking for, want to really floor them and build a good reputation, tell the truth, tell them that the competitors product is actually better for what they're looking for. You know they will be so stunned, they will talk favorable about you and your products.. I use to sell Compaq computers, but I would tell them that an HP was what they're were looking for compared to a Compaq for gaming, I would, no one likes being lied too. Chow

Answer 3

Brand loyalty, consistent quality, product innovation, ready availability, good after sales service, lack of suitable competetive products, fairness in dealing with the customers.