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Marketing Executive and Sales rep. are same or different? What is the nature of both the job?

2006-12-21 22:58:00 · 10 answers · asked by Nadraj 1 in Business & Finance Advertising & Marketing Search Engine Optimization

10 answers

The difference between these two business processes is really quite simple. While marketing is about identifying and satisfying a customer's needs, sales is all about fulfilling these needs that have been created.

http://marketing.about.com/cs/advertising/a/mrktingvssales.htm
http://www.smallbusinessbible.org/differences_salesplans_marketingplans.html
http://www.business-buyer-directory.com/article_detail.php?aid=93
http://www.smallbusinessnotes.com/operating/marketing/salesmktdiff.html
http://www.entrepreneurslife.com/archives/2004/06/14/whats-the-difference-between-sales-and-marketing/
http://www.hobbsherder.com/newsletter/enews-0201/gregs-tip.htm
http://ezinearticles.com/?What-IS-the-Difference-Between-Marketing-and-Sales?&id=62412

2006-12-21 22:59:51 · answer #1 · answered by Anonymous · 1 0

Sales reps are responsible to close contracts, new business arrangements and manage existing client accounts.

Sales and Marketing do crossover in some roles and they must work closely together.

Here are some of the areas where they delineate and crossover:

Target Market Analysis - Marketing / Sales

Offering Definition - Marketing / Product Development

Lead Generation - Marketing / Sales

Discover & Credibility Building - Marketing

Qualification, Pursuit and Closing - Sales

Account Management & Penetration - Sales

Marketing departments are really support systems for the sales departments/reps. Marketing creates product and service image and market strategy.

Hope this helps!

2006-12-22 06:43:34 · answer #2 · answered by Anonymous · 0 0

marketing is the process before sales. it is the process of how to "maket" or differentiate or appeal or attract the buyers to the product. so depending on the nature of the product and the way human thinking (black box) process, marketing the same product but with different rationale/approach may result in different reactions.
so marketing reps are the pre-sales people who do the surveys, analyse target market, etc and come up with a concept to associate/appeal the product to the mass.
sales reps are the people who go out and find the buyers and apply selling techniques to appeal and close the sale. the main difference is sales rep go out and meet prospective buyers and sell the product while marketing reps most prob do not.
not really a good explanation probably ....

2006-12-21 23:19:33 · answer #3 · answered by SJ 2 · 0 0

Marketing is creating a good or service with respect to market needs. Sales is the way of reaching final customers. Sales is a part of Marketing.

2006-12-21 23:18:13 · answer #4 · answered by dagtekim 1 · 0 0

Both are different.
Marketing's job is to market the product so that people get awareness of the product.
In sales, person actually sells the product.

2006-12-21 23:07:20 · answer #5 · answered by Ravi 4 · 0 0

Marketing is everything that you do to reach and persuade prospects. The sales process is everything that you do to close the sale and get a signed agreement or contract. Both are necessities to the success of a business. You cannot do without either process. By strategically combining both efforts you will experience a successful amount of business growth. However, by the same token if the efforts are unbalanced it can detour your growth.

2006-12-22 09:06:51 · answer #6 · answered by aleish 2 · 0 1

Sales is a function of marketing. It is included in what is called the promotional mix which consists of advertising, personal selling, sales promotions, public relations and direct marketing.

2016-05-23 15:21:26 · answer #7 · answered by ? 4 · 0 0

Both are different. Marketing is the means to make p-pal buy ur product, make p-pal aware of your product, make them buy ur product giving any kinda lucrative offer, services etc. Marketing helps u in establishing a market. Sales however sells ur product in those established area, there by earning revenues

2006-12-21 23:17:25 · answer #8 · answered by Bunty Rocks 2 · 0 0

The basic difference between Marketing and Sales is Marketing is to place the commodity in such a manner that a prospect urge to acquire it where the the prospect is'int aware of it.Whereas in Sales the prospect is predetermined to purchase for the product and buy it.

2006-12-21 23:04:10 · answer #9 · answered by INDRANIL D 1 · 0 1

This question has been raised earlier twice and respnded. please see the following links:
http://in.answers.yahoo.com/question/index;_ylt=AtFv.w12s3kIUDlPhFGJZXO5HQx.?qid=20060730004655AA1dcGw

http://in.answers.yahoo.com/question/index;_ylt=Aou7KAx2VH1qQjtYuIptf3m5HQx.?qid=20061116014849AAehScX

2006-12-22 03:03:51 · answer #10 · answered by cvrk3 4 · 0 0

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