In 1984, the Chicago Bulls of the National Basketball Association selected North Carolina's Michael Jordan (MJ) in the first round of the NBA draft. At the same time, Nike signed the promising young player to a 2.5 million dollar, five year contract. Nike worriedly included a clause that allowed the company to cancel the deal if sales of the shoe were insubstantial.
In his first season Jordan wore a pair of black and red Nikes, and the company launched a commercial version of the shoe. The Air Jordan shoe included a silhouette of Jordan preparing to dunk that became called "the Jump Man". Michael established himself as one of the greatest players in NBA history, and the shoe quickly came to dominate the market.
Not only did Nike have a star player, but it aggressively marketed and promoted the shoes. The Air Jordan advertising campaign became one of the most popular of the 1980s and 1990s. Jordan teamed with director Spike Lee to create a series of spots coining the phrase "Its gotta be the shoes". Air Jordan shoes proved so popular that, if the brand were its own company, it would have been the fifth largest shoe company in the world. Sales for the year 1985 totaled 130 million dollars. Basketball shoes achieved a higher presence in the athletic shoe industry, and other manufacturers sought to match the star appeal of Michael Jordan and the success of Air Jordans.
In popular culture the shoes became famous and infamous. Jordan projected a hip but wholesome image that appealed to middle class culture. Teens with aspirations to "Be Like Mike" sought the shoes for their status and association with MJ. The popularity of the shoes also led to some actual instances of young people being robbed of their Air Jordans. The history of the shoes pictured at left is more typical. A young man in southeast Iowa received the shoes as a Christmas present in 1985, and he wore them in pick-up basketball games. He and his friends played on a hoop with eight-foot rims, and they could sky for dunks like the Jumpman silhouette. As with many teens, the young man set the shoes aside in his closet, and rediscovered them years later as his parents prepared to move.
2006-12-16 15:47:52
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answer #1
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answered by Q. 4
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YOU ARE JUST A BIG HATER! Pippen wasnt even a hall of famer when they won a championship. Jordan made Pippen. Jordan would win the same amount of championship without Pippen. there was nobody can deny him in his prime. if Pippen was not in the Bulls Jordan would have had some good player in the Bulls roster. dont even compare Pippen to Jordan, not even close. Jordan was just too competitive. he wanted to play beyond 1998 but Jerry Krause messed up everything. how can Jordan win 6 NBA titles with 6 Finals MVP, 10 scoring titles, 5 NBA MVP OVERRATED? Shaq dominated the 2000's with his 3 consecutive titles while back in 1996 Jordan and the Bulls swept Shaq and Penny who were both All NBA First Team? dont tell me Shaq wasnt in his prime. look at his averaged and that was his 6th season in the NBA. maybe ur a confuse kid thinking that Kobe or Lebron is better than Jordan. ask the real HOOP fans and only haters would tell you he was overrated. when kobe won a title he had the best and the most dominant center in the league. in 2009 titles he didnt make anyone better. they were already better. Gasol was all star member in memphis. quit hating Jordan. whatever you say stats, awards and titles speak for himself. Pippen was a nobody in his rookie year. average 7 pts per game. is that what you would call future hall of famer? Jordan made Pippen. while your Kobe's rookie year Shaq was already a monster, one of the greatest and one of the most dominant.
2016-03-19 05:40:56
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answer #2
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answered by ? 4
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The Estes Park KOA is a good campground for people who want full hookups and services, but still want to be close to the national park. This campground is open May through October.
There are tent sites, RV sites and cabins available. Full hookups are available for RV camping, with water, sewer and electric services. Water and electricity are available in the tent camping area. There are 42 RV sites, 17 tent sites and 27 cabins.
http://www.sneakeronlineforsale.us
2014-10-06 15:15:31
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answer #3
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answered by Anonymous
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1984
2006-12-16 17:48:55
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answer #4
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answered by Kim 1
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84
2006-12-16 16:05:35
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answer #5
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answered by Anonymous
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http://www.jordansneakersshop.us
A reliable source of probiotics should provide specified amounts of organisms (in the billions) that are processed with the best intention to preserving organisms' capability, and should have research to support the beneficial role of specific organisms in human health.
The word bacteria have a reputation for causing disease, so just the idea of eating bacteria by the billions a day for your health is a hard pill to swallow.
2014-09-29 20:03:23
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answer #6
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answered by Anonymous
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IDC haha
2016-07-27 07:17:53
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answer #7
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answered by jared 4
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