How does Internet marketing affect product pricing? does it coarse product overpricing?

Answer 1

If done properly.... then no it shouldn't have any effect what so ever.

When you price a product it is based on the Cost of Goods Sold and the Gross Profits that you wish to get for that product.

You will price your products based upon what you think that the market will bear. It is always easier to lower your price then to raise it later so start higher.

A good jeweler will always show you the 2 carrot diamond first and then go down from there with great success.

Internet marketing falls under advertising expenses which effect your bottom line but other expenses such as overhead, advertising, etc. have to also be included in your overall pricing strategies.

Best of Luck
Me.

Answer 2

Internet marketing is not as costly as, say, television/newspaper marketing strategies.

If you are ready to go global with your product, then internet is the way to go.

Answer 3

Yes.