Have a construction company what kind of Advertising is best?
2006-12-08 08:29:08 · 5 answers · asked by mycus2000 2 in Business & Finance ➔ Small Business
The very first thing for you to consider is who is your target customer? Who are you trying to reach and what is it that you want to tell them. If your target market is limited and specific, you can target them in efficient ways such as direct mail or personal contact. If you are after the mass target of many people, you will need to reach them in a mass marketing effort such as print, radio, or TV.
Deciding this issue is important since you don't want to waste money putting your message in front of a lot of people who will not buy or use your product.
Don't forget the advertising you get from your trucks and equipment. Get a website ($100 per year to host) and include that web address on all your vehicles, ads, paperwork, uniforms etc. If you have an easy to remember website, you can put detailed information there.
2006-12-08 08:40:06 · answer #1 · answered by united9198 7 · 0⤊ 0⤋
It depends on who you're trying to reach.
If you're trying to reach consumers (e.g., you're building sun rooms, patios, porches, decks, etc.), radio and print combined with direct mail would be best. For newspaper, advertise in the home and garden or home sections. If you're going to go on cable TV, try to negotiate airing on home & garden and home improvement shows. Less expensive would be to "sponsor" those types of shows; for radio, sponsor home shows on PBS radio.
If you're trying to reach other construction people, definitely go direct mail, and possibly advertise in trade journals if it lets you reach the right people without too much waste.
2006-12-08 08:40:37 · answer #2 · answered by CigarMe 3 · 0⤊ 0⤋
Word of mouth is by far the form of advertising..And it's free
If you can swing it, trade associations (HBA, NARI, etc.) are a great for networking opportunities..
2006-12-08 13:04:26 · answer #3 · answered by Q.S.G 3 · 0⤊ 0⤋
Well if all the ones corporations are sponsoring the Lads, in which the heck does the Department of Defence are available. And who's taking the sponsorship cash..... Me off to consider
2016-09-03 10:08:02 · answer #4 · answered by ? 4 · 0⤊ 0⤋
SEND US A EMAIL AND WE CAN GIVE YOU AN LINK OF A PLACE CAN YOU DO SOME ADVERTISE AND SAME TIME HAVE CUSTOMERS FOR FREE LISTING
2006-12-08 08:43:11 · answer #5 · answered by mariagarzasea 2 · 0⤊ 0⤋