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2006-11-30 23:25:40 · 5 answers · asked by Milan G 1 in Business & Finance Small Business

5 answers

Single Women Over Thirty.
lol, i swear, this term is coming up, there was an article about it in a newspaper magazine.

But, from what u meant, it is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture or in any other situation of an organization or individual requiring a decision in pursuit of an objective. It involves monitoring the marketing environment internal and external to the organization or individual. The technique is credited to Albert Humphrey, who led a research project at Stanford University in the 1960s and 1970s using data from the Fortune 500 companies.

2006-11-30 23:34:48 · answer #1 · answered by rooney 4 · 0 0

SWOT stands for Strengths and Weaknesses (internal factors) opportunities and Threats (external / environmental factors). The SWOT analysis is carried out to understand the standing of the company / individual /object (e.g. technology) in question vis-à-vis competitors. Also to find out the sustainability of the above mentioned in the long term.
Though it sounds simple but is a very complicated and thought provoking exercise.
The objective generally is to identify the weaknesses and try to overcome or try to keep them away from the competitors' awareness. Similarly identify strengths and capitalize on them. Overcome the threats and cash on the opportunities available using your strengths.

2006-12-01 07:40:12 · answer #2 · answered by Vinay 1 · 0 0

Strengths
Weaknesses
Opportunities
Threats

Its an analysis on the above things that businesses typically do when developing a business plan.

2006-12-01 07:29:52 · answer #3 · answered by Sarah B 2 · 0 0

Strengths = what your company is good at.
Weaknesses = what your company is not good at.
Opportunities = external environmental influences that are happening outside your company that bring opportunities for growth.
Threats = external environmental influences that are happening outside your company that may be harmful to your company.

2006-12-01 08:06:42 · answer #4 · answered by Dav 2 · 0 0

It is a tool used by people who can't think them self to find out why their organization doesn't work.

2006-12-01 07:35:44 · answer #5 · answered by Realname: Robert Siikiniemi 4 · 0 0

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