How to write a good Press Release?

Answer 1

-Make sure the information is newsworthy.
-Tell the audience that the information is intended for them and why they should continue to read it.
-Start with a brief description of the news, then distinguish who announced it, and not the other way around.
-Ask yourself, "How are people going to relate to this and will they be able to connect?"
-Make sure the first 10 words of your release are effective, as they are the most important.
-Avoid excessive use of adjectives and fancy language.
-Deal with the facts.
-Provide as much Contact information as possible: Individual to Contact, address, phone, fax, email, Web site address.
-Make sure you wait until you have something with enough substance to issue a release.
-Make it as easy as possible for media representatives to do their jobs.

Answer 2

With internet becoming a huge part of our daily lives and an integral part for growing business, the world of marketing has changed and adapted accordingly. Marketing efforts are now largely internet focused. So, online press releases are now the common format.

Also, Press releases are a quick and easy way to get free publicity.

When written precisely and targeting the right media outlets, they can bring traffic to your website and attention to your business.

An ideal Press Release includes sufficient information for an editor or journalist to write a compelling news story. If you are the new kid on the block, perfecting the art of writing a press release may take some time and practice. But you should always keep in mind that press releases are a free and convenient way to grab people’s attention.

So, how do I write a compelling press release?

Well, there are some aspects that you should consider which are prerequisite while writing a Press Release, such as

♦ Contact information
♦ A good headline
♦ Answers to the who, what, why, when and how questions.

No press release is complete without these.

A Pro tip is to keep your press releases short.
Keep them around the 1 page limit.
2 pages may be okay or too much, depending on how you write them.

There are now many sites where you can submit them and drive traffic.
Press releases make the whole process of driving traffic and attracting visitors, much easier.

Search engines will crawl your page and press releases pages and your ranking in search results will improve significantly as links from PR sites carry more weight.

Briefly, summarizing a Press Release can drive in traffic from the following medium:

♦ Press Releases that show up in Google Alerts and RSS feeds directly on the readers desktop.
♦ Press Releases that get printed as news stories in conventional newspapers, journals and trade publications.
♦ Press Releases that show up in searches.
♦ Your own site showing up higher in searches.

You can discover further information about writing Press Releases at : http://bit.ly/HTWPRelease
or Check out the Source Link below.