“Why is washing up liquid generally green?

Answer 1

I once questioned talked about this with a friend of mine who worked for R&D department at P&G. I wanted to know why their famous washing up product, "Fairy Liquid" was Green. He explained to me that when it was first created in 1950, the company wanted to soften the drudgery of washing dishes, by giving a "feel-good" image to their new product. Color was one consideration to achieve this goal. Other, as some of us know was Lanolin, which was supposed to soften your hands while you did your dishes. The company also wanted to be the first one in creating products which were enviornment friendly. Green was considered the most appropriate color to send out this message back then. For their test markets, they created this product in several different colors. Green was the most prefered color. Yellow being the 2nd choice. Yellow was eventually used for P&G's other washing up liquids.

Other manufacturers also followed this trend for the obvious reasons.

This myth has long since become history, as there are washing up liquids being sold in many diferent colors today. Even Fairy Liquid comes in many other colors besides Green. They even have a Purple Fairy Liquid out there now, which is to give an impression of a product with antiseptic quality.

Answer 2

It's probably clear when they put all the active ingredients together. I expect some committee decides what colours to put in it to get it to sell better. There used to be "Sunlight" liquid that was yellow. Never seen a brown one though.......

Answer 3

I only ever remember Fairy being green. The really cheap one Sqezy was yellow. You must have grown up in a richer household than me! lol

Answer 4

Not any more. You get a variety of colours and scents these days.

Answer 5

experts seem to think; green is clean?

Answer 6

cause they couldn't see how much they were putting in when it was clear