What is meant by Vertical Specialist ?

Question

I came across an HR consultant who has put his designation as "Vertical Specialist (IT & ITES)". I do not know the meaning of this term and hence the question

Answer 1

It means that this person comes from an HR background and is expertise is in human resource consulting in IT (Information Technology) and ITeS (IT enabled Services).

This means that he has interacted a lot with IT companies and knows what talent to look for in this business, how much to pay, how to retain and motivate employees in this field and train people to work efficiently. In other words, his DOMAIN EXPERTISE is IT and ITeS.

For example one could be a marketing consultant with Vertical Specialist in FMCG or Retail. This means that the person is an expert at marketing FMCG and Retail products.

Answer 2

Vertical Specialist

Answer 3

A persons who has specialised in one function of one type of organisation is known as vertical specialist. THE HR consultant who is designated as veticlal specialist is a specialist in HR function of IT and ITES industry.

Answer 4

he is the one who performs such duties

The Specialist’s primary responsibilities are to provide market assessment, category sales strategy, analysis, packaging and managing of inventory, and development of sales tools, and to work closely with all the sales channels to drive and maximize revenues in specific vertical categories.

Responsibilities:

* Working with Vertical Markets Group and sales to identify the needs of marketers in specific verticals/sub-verticals.
* Working with Research, Product, and Sales teams to develop and package complete Google Sales Solutions.
* Providing sub-vertical solutions including custom screen shots/presentations, product education (i.e. Conversion tracking) as industry/task specific tools.
* Assisting with development and evolution of best practices for selling (i.e. custom analytics, market snapshots, competitive benchmarking).
* Ongoing development and updating of sales tools/internal resources for specific vertical(s).
* Serving as resident expert on solution selling for sub-verticals under macro vertical(s).
* Representing vertical needs to the product specialist team.

Requirements:

* BA/BS or equivalent from a leading institution.
* 4+ years of advertising sales/marketing or operations experience.
* 2+ years experience in financial analysis from a leading investment bank, consultancy or Fortune 500 company preferred.
* Proven understanding of online and offline advertising marketplace.
* Superior track record of academic performance.
* Extensive Excel financial modeling experience preferred.
* Experience writing SQL queries a plus.
* Experience working with international marketplace preferred.
* Language skills preferred.
* Excellent communication and interpersonal skills.
* Understanding of strategic and competitive issues.
* Organized and detail oriented.
* Team player with a positive attitude.
* Ability to travel internationally.