English Deutsch Français Italiano Español Português 繁體中文 Bahasa Indonesia Tiếng Việt ภาษาไทย
All categories

2006-11-10 23:27:34 · 4 answers · asked by sexytigresa 1 in Business & Finance Corporations

4 answers

Leonard Marsh, Hyman Golden, and Arnold Greenberg created the Snapple brand in 1972. Initially apple soda was the single product offered, leading to the name Snapple. Soon, fruit drinks were introduced to health clubs and the company created the name The Unadulterated Food Corporation, later changing it to The Snapple Beverage Corporation. In 1987, the iced tea flavor was introduced and a year later the company expanded distribution into New England and California with the help of appearances on The Howard Stern Show. Wendy the Snapple Lady was also introduced to the advertising team as a straight-talking, average, American spokesperson. After sales reached into the tens of millions and started quadrupling every year, the original founders sold the company to a Boston investment firm at which point it was taken public.

Cactus Iced Tea Snapple label, a flavor of Snapple that has been retiredIn 1994, the Snapple Corporation was sold to Quaker Oats, who let go both Howard Stern and Wendy the Snapple Lady, which led to public disapproval and a dramatic decrease in sales. Due to this, Quaker Oatmeal sold Snapple to Triarc in 1997, who reintroduced Stern and Wendy. The company was acquired by Cadbury Schweppes in 2000 and folded into Cadbury Schweppes Americas Beverages in early 2006. In 2006, a limited editon of Snapple named "Snapple Pie" hit stores. Also in 2006, Snapple introduced "Snapple White Tea" and "Snapple Green Tea".

2006-11-10 23:31:21 · answer #1 · answered by Anonymous · 0 0

Who Owns Snapple

2016-10-04 00:44:08 · answer #2 · answered by nason 4 · 0 0

This Site Might Help You.

RE:
Who is the owner of the Snapple Company?

2015-08-06 06:28:05 · answer #3 · answered by Anonymous · 0 0

It's bad

2016-08-08 19:07:29 · answer #4 · answered by ? 3 · 0 0

I too have the same question

2016-08-23 10:28:48 · answer #5 · answered by ? 4 · 0 0

fedest.com, questions and answers