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The first step in the marketing research process is to: (Points: 4)
determine how data will be collected
select sample(s)
clearly understand the information needed by managers that the research is to provide
set the mission statements for the research
give research personnel the authority to perform the process

2006-11-08 13:24:38 · 4 answers · asked by sbeander 1 in Business & Finance Careers & Employment

4 answers

I have no idea what you're trying to ask, but "determine how data will be collected" should not preceed "determine what question(s) need to be answered.

2006-11-09 20:06:33 · answer #1 · answered by Qs_and_As 3 · 0 0

Is this supposed to be multiple choice?

"clearly understand the information needed by managers that the research is to provide"

If you don't know what you are researching, you cant do a good job.

2006-11-08 13:27:52 · answer #2 · answered by Metaspy 3 · 0 0

Is this a school assignment worth 4 points?

2006-11-08 13:41:15 · answer #3 · answered by leannainpa 3 · 0 0

i don't understand.

2006-11-08 13:27:06 · answer #4 · answered by icecreamalish 1 · 0 0

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