Surveys are carried out by an organisation called RAJAR. It works in a similar way to the BARB research for TV viewing - certain households are selected to keep a diary of their radio listening.
2006-11-05 23:49:35
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answer #1
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answered by Daniel R 6
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They do public surveys to figure out who is listening. Ex, teens, college students, or mature adults. That sort of thing.
2006-11-05 23:45:28
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answer #2
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answered by Anonymous
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By surveys.
They poll people in the street about what they listen to then use very loose multiplication statistics to get a national statistic.
It's very inaccurate.
2006-11-05 23:42:25
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answer #3
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answered by Anonymous
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Just like Mechanics' estimate your bill, think of a number, double it, then double it again.
2006-11-05 23:47:58
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answer #4
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answered by Anonymous
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Either by using surveys or maybe just lucky guessing.
2006-11-05 23:43:49
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answer #5
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answered by madge 51 6
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287 as of today and counting
2006-11-05 23:42:40
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answer #6
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answered by whistler 2
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All of them do. How else do they get ratings?
2006-11-05 23:43:07
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answer #7
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answered by Raff 2
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