How do you get Google to format the return for a search on your domain so that it links to sections?

Question

Some websites searched for in Google return the internal links within the site itself after the primary link, such as this result for the Fifie Council : http://www.google.com/search?q=fife.gov.uk

How is this done? Sitemap.xml? Meta tags?

Thanks In Advanced,

DosAngst

To be clear, I am not asking how to get a site listed with Google, I would like to know what changes do I need to make on my site so that when my site does appear in a search result from Google it has links to the primary sections of my web site, i.e Contact Us, About, Products, Services, etc.

Answer 1

Both meta tags and sitemaps sent to google - in that order.

Build your site, trouble shoot it, get someone else to look at it, fix the problems they find. Get someone else who doesn't know you to look at it, and fix the problems they point out.

THEN, and only then, add it to google.