First, make sure that you submit your website to the search engines. It takes anywhere from 2 weeks to even 6 months for websites to show up in the search engines. In some cases, a website will show up after 2 weeks of being online, only to disappear for maybe 3-6 months (which is called Google sandbox, though Yahoo to a certain extent also does)
With Yahoo, you can go to https://siteexplorer.search.yahoo.com/submit to submit your site for free. For guaranteed inclusion in their search engine, you have to pay and use their paid services http://search.yahoo.com/info/submit.html
Ranking high in the search engines, however, is a tougher ballgame. Search engines look at the following factors in ranking websites, though in varying degrees of importance:
- Age = an older site stand a higher chance of getting better rankings than newer sites because they are more established (especially if considered an authority in the field) and a lot more incoming links
- Quality and Uniqueness of the Content = sites rank well if they have content that users consider relevant and original, not rehashed or using content used by hundred other websites (e.g. articles in article submission directories)
- Keyword density = number of times the keyword appears on the site. This also includes having the keywords in important places such as the title, metatags, even H1s and H2s
- How it fares in the results = when it comes up in the search engines, are people clicking on it or not. If not, search engines consider the site to be not relevant to the keyword. Also, how long does the user stay on the site; if they hit the back button immediately, then the site may not be relevant to the search term
- Site structure = on-page factors to sitemaps
- Backlinks = who are linking to the site and what are their quality (the more authoritative the site linking to your site, the better).
If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm
WebmasterWorld.com http://www.webmasterworld.com has different sections that cover various aspects of search engine optimization, and each section is participated in by respected webmasters and even search engine employees (e.g. there's a GoogleGuy that responds to Google topics)
Other resources that can help you get top ranking in the search engines are:
Google Press Releases http://googlepress.blogspot.com/
Matt Cutts Blog http://www.mattcutts.com/blog/ (Matt is a Google software engineer)
Digitalpoint Yahoo Forums http://forums.digitalpoint.com/forumdisplay.php?f=6
SearchEngineWatch's MSN Forums http://forums.searchenginewatch.com/forumdisplay.php?f=8
As for tools to help you get top rankings in the search engine, here are some of the best in the field today
Total Optimizer Pro http://www.totaloptimizer.com/
Keyword density tool http://googlerankings.com/ultimate_seo_tool.php
Google Sitemaps (to help Google index your pages faster) https://www.google.com/webmasters/sitemaps/siteoverview?hl=en
SEO Book - lots of free great SEO tools http://tools.seobook.com/
2006-10-17 07:06:49
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answer #1
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answered by imisidro 7
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Oh my, how many bad answers can you get to one question? A lot apparently!
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Firstly, virtually all search engines (especially the 3 you mentioned) abandoned pay for placement schemes ages ago; furthermore it never cost as much as the first answerer indicated.
What you can do is PPC marketing (pay per click) where you have one of those adverts that appear on the side of the search results, or sometimes at the top. I don't think you're asking about that but here are a couple of links if you want to get into it, one program for each search engine:
https://adwords.google.com/select/Login
http://searchmarketing.yahoo.com/rc/srch/index.php
https://adcenter.microsoft.com/Default.aspx
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Next someone advised you to read up about doorway pages. They *can* be effective, but the gist here is you are misleading the search engines into thinking your site has content that it doesn't really have. That means that sooner or later you will be discovered (likely by a competitor) and reported, and then banned from the search results entirely.
More to the point, why not put the effort into *actually* making your site have the content, instead of trying to use deceptive techniques?
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Then we have META tags. Those were effective about 6 years ago. Keyword tags DO NOT help you rank a website. They are too easy to use deceptively, so why would Google or any other engine take any notice of them?
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Finally, the subject of submitting your site. I get so bored of explaining why submitting your site is a BAD IDEA that I wrote an entire article on the subject here - http://www.adambunn.co.uk/search-engine-submission.php
There is also a book you can download for beginners which will give you a better idea of what search engine optimisation is all about.
2006-10-17 12:35:32
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answer #2
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answered by lookforadam 4
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Hi,
There are things like META tags that you need to look into...
Add META tags on all your pages. These will carry METADATA (abstract information) about your website / individual page.
You have META scripting in all popular HTML designing utilities nowadays!
You can also consider checking www.w3.com - the worldwide web consortium, where you can learn how to use META tags on your site.
Keeping this aside, there's a file that sits on the ROOT directory of your website - robots.txt. This is an ordinary text file that carries information that is read by ANY search engine in the world... It's yet another universal concept that all search engines use...
This file will tell the search engine which pages to crawl on your site and which pages should not be crawled, the exceptions and inclusions.
If you want the search engine to access all your pages under your site, the robots file will look like this... (exclude asteriks)..
****BEGIN FILE****
User Agent: *
Allow: /
****END FILE****
This is the robots.txt file that will be placed in your website's root folder. This will tell the search robot to crawl all pages as you've given a command to allow / files...
If you have some exceptions, you can add another line of code.. something like this..
Disallow: /personaldata
this will instruct the search robot not to crawl the folder /personaldata on your site... All these links you give in this file are referenced to the ROOT folder of your site... meaning, if you have a subfolder like /site/version2/codelib/elem, you need to specify with reference to the root...
This will optimize your results!
PS: The first thing any search robot will search for on your site is the TITLE of the page... The more relevant your title is, your site will be listed on top...
Happy Search Optimizing! :)
2006-10-14 21:39:40
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answer #3
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answered by audioHOLIC 2
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once you initiate a sparkling team, it takes some time for this is presence to be asserted. Wait an afternoon or 2 and verify out searching back. It also helps to have a set publicly listed. filing the team to seek engines and directories might want to help, yet you'll nevertheless ought to anticipate them to somewhat "verify out" the team.
2016-12-04 20:34:33
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answer #4
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answered by Anonymous
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i used to get companies website to the top 10 every month. its very annoying and boring work i would advise reading how to make doorway pages, these are pages that contain tones of hidden text all about your website, this is text search eng pickup on and if your site is linked to others and then back again
there is also programs that help such as web position gold
2006-10-14 21:21:57
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answer #5
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answered by Paultech 7
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pay them $300 or $400 I think it is.
But the more you pay, the higher it is.
So if you have something like "Car"
You're going to be paying yahoo and google probably $50mil to get it at the very top
2006-10-14 21:21:00
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answer #6
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answered by Anonymous
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