Hi - I was thinking of doing my dissertation on Brand Management and needed to know whether doing it on LEVIS jeans against other own-brands was a good idea? Or could someone suggest another topic? Thanks
2006-10-14 05:21:29 · 4 answers · asked by mpatheria 1 in Education & Reference ➔ Higher Education (University +)
The hardest thing about a dissertation is doing the primary research, so pick a topic that you can easily conduct a focus group about, or a questionnaire, and do something that is emotive to other people so they will want to get involved and talk to you about. All the secondary research about branding will be easier and you have (I guess) a whole year to put together bits from books and websites.
Levis has a strong brand image, but there may not be enough there for 10,000 words - but I may very well be wrong. Put together a plan of what you are going to say in your dissertation and see your tutor to get their opinion. And start work on it as soon as possible, because there will always be something more interesting to do and the time runs away from you! :)
2006-10-14 05:28:52 · answer #1 · answered by Anonymous · 0⤊ 0⤋
hi your idea sounds good to me. however, what you have to remember is that big componys will not always cooperate with students but if you can do your studying on the materal avadable then go ahead i think
good luck
2006-10-14 07:37:22 · answer #2 · answered by annie 2 · 0⤊ 0⤋
www.projectsdeal.co.uk will provide expert help.
2016-03-05 20:30:32 · answer #3 · answered by Jai 5 · 0⤊ 0⤋
DIY
2006-10-14 05:30:32 · answer #4 · answered by lush 2 · 0⤊ 0⤋