What exactly does "shelf presence" refer to?

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What exactly does "shelf presence" refer to?

Is it just describing the visual appeal of the product or its "stack-ability" too?

2006-10-09 08:35:47 · 1 answers · asked by Confused 1 in Business & Finance ➔ Advertising & Marketing ➔ Search Engine Optimization

1 answers

It is the visual appeal of the product. I'm not sure what you mean by stack-ability though.

If you mean how it presents when the product is stacked on itself, then I would say that plays into shelf presence.

2006-10-09 16:39:27 · answer #1 · answered by leannainpa 3 · 0⤊ 0⤋