How should quality be incorporated into the
organization's SWOTT?
2006-09-27 17:47:15 · 3 answers · asked by Frankay 1 in Education & Reference ➔ Higher Education (University +)
A SWOT [not SWOTT !] Analysis is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture or in any other situation requiring a decision.
It involves monitoring the marketing environment internal and external to the company.
The technique is credited to Albert Humphrey, who led a research project at Stanford University in the 1960s and 1970s using data from the Fortune 500 companies.
2006-09-27 17:57:27 · answer #1 · answered by Zarama 5 · 0⤊ 1⤋
SWOT stands for strengths, weaknesses, opportunities and threats.
It's for a businesses strategic marketing plan.
Quality would be placed within one of those areas, or perhaps a couple of those areas. For example if quality is a strength of the business then is should be placed within that section, if it is an area that the business/company needs to work on then it should be placed within either its weaknesses or opportunities.
2006-09-28 00:49:26 · answer #2 · answered by AirborneSaint 5 · 0⤊ 0⤋
s- strength
w-weakness
o- opportunities
t-threats
these are ideal situations in a business environment where u convert your opportunities as strength and overcome threats and weakness to stay in the market . SWOT is also applicable in real life situation as to how you handle things
2006-09-28 00:58:20 · answer #3 · answered by ammu 1 · 0⤊ 0⤋