What is the current demography of the worlds chess population? Link is prefered.?

Question

The ultimate goal is to encourage more of the chess minority to encourage others to play chess professionally. So, first I have to identify the chess minorities, and then ask you what you think is the next best step.

Answer 1

Your first step would be to contact FIDE, the World Chess Federation: http://www.fide.com
They should have all the data you need. Not to mention that they already organise a ton of events to promote the game.