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Data shows that people over 50 consume 12,000,000 units of soda each month. Bakers has 40% of market share. If they intro a new line & research shows 10% of those over 50 will purchase. 50% of the increase will be at expense of Bakers. Knowing this how many total units of old plus new will Bakers be expected to sell each month if new soda introduced?
Please show me the formula on how u came up with answer &/or send me your email with the answer! Thank you!

2006-09-21 15:36:48 · 2 answers · asked by luckygirl7721 1 in Science & Mathematics Mathematics

2 answers

Bakers current prod = .4 x 12,000,000 = 4M8

New soda Sales = .1 x 12,000,000 = 1M2

Of which = .5 x .1 x 12,000,000 from existing sales 0M6

Bakers New Total = Old + New - (Loss to new)

= 5,400,000

2006-09-21 15:44:10 · answer #1 · answered by S h ä r k G û m b ò 6 · 0 0

M = Million. Basis is one month.

People over 50 drink 12 M units/month

Bakers has 40% share: 0.4 * 12 M = 4.8M /month

New Product line sales: 10% * 12 M = 1.2 M

50% of the increase will be at expense of Bakers 50% *1.2M = 0.6M units of old formula no longer sold.
So 4.8 M - 0.6M = 4.2M of old
For new Formula (from above) 1.2 M

So Total = 4.2M + 1.2M = 5.4 M per month.

2006-09-21 15:51:57 · answer #2 · answered by captn_carrot 5 · 0 0

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