Our company name is KNA & Co. When I enter KNA in search, www.misomex.com comes at the top of the list. They are our competitiors. Why? and How can I prevent that?
Thank you.
Anna Kagan
KNA & CO.
www.knacompany.com
kna@knacompany.com
2006-09-06 04:59:01 · 5 answers · asked by anna k 1 in Business & Finance ➔ Advertising & Marketing
Your competitor has optimized his/her site for the search engines better than your organization has. There is no way you can prevent it happening but you can get your website optimized for the search engines by professionals, that way your site would appear on top.
eg http://www.submitexpress.com
2006-09-06 05:06:37 · answer #1 · answered by ash_m_79 6 · 0⤊ 0⤋
When I search Google for KNA & Co
I get you
When I search for KNA
I get nieither. What search are you using?
Also misomex.com is not a valid domain.
Please provide the correct url and search engine.
2006-09-06 12:05:59 · answer #2 · answered by stingyguru 2 · 0⤊ 0⤋
It means that they've put your name in their metadata (part of the web code), and may have also paid google and other search engines to have their website and your name in their metadata also.
It's not ethical, but it is legal. You can contact the search engines and ask them to research the metadata, but if they get enough clicks they'll come up every time.
Also, try to get lots of your name and variations in your metadata (it's not only in your metadata, but how many times that is measured for search engines) , and perhaps even pay to get higher coverage, so that you'll be first on a search engine. You can also put your competitor name, so maybe when you key in their name your company will come up, too.
2006-09-06 12:05:03 · answer #3 · answered by Anonymous · 0⤊ 0⤋
Companies can buy sponsored links in search engines, keyed to the user's search terms. Sometimes they buy links keyed to their competitors' names. Courts have had different opinions on whether this is legal; you may have standing to sue, or at least have a lawyer issue a "cease and desist" letter.
2006-09-06 13:08:43 · answer #4 · answered by rainfingers 4 · 0⤊ 0⤋
Are you using google? Some people use google-bombing to manipulate the results. I don't know how to prevent or change it...
Try googling the word "failure" and you will see what I mean.
2006-09-06 12:03:32 · answer #5 · answered by paganmom 6 · 0⤊ 0⤋