what is and how do i add meta tags to my eshop?

Answer 1

Meta tags are small definitions of important features of your web site. Most of the search engines, when adding you web site in their search data base add these meta tags as a brief introduction of your web site.

You need to add these meta tags as the example below: -
the best eshop, shopers' delight, buy online with secure transaction

These are brief tags the search engines will read and add these in their data base. You can write as many seperated by commas.

Answer 2

Meta tags are "responsible" to keep essential information about your site that are "read" from the search engine like google an yahoo The most important are keywords and description.
Web definition:
Meta tags are HTML tags that are written into the head section of an HTML page and convey different kinds of information, but don't actually show on the page as text. For example the title, description and keywords for the page. Some search engines use metatags to index pages.

If you want to know more try there:
http://searchenginewatch.com/showPage.html?page=2167931
or there:
http://www.philb.com/metatag.htm

Answer 3

add meta tags in the seaction