2006-08-24 13:02:45 · 6 answers · asked by Sue S 1 in Business & Finance ➔ Advertising & Marketing
Well, it's a marketing thing that has been there for a long time. (You can't pay in a fraction of a cent, so the station rounds up and collects extra on every sale, and the trailing 9 makes the price seem less expensive...)
Some states and even the federal government have even made it easier for the gas stations to keep the fractional cent thing going, by rating their fuel taxes in fractions of a cent...
http://www.users.qwest.net/~taaaz/AZgas.html
http://www.stupidquestionsanswered.com/answered/gas.htm
http://www.msnbc.msn.com/id/14337072/
http://answers.yahoo.com/question/index?qid=20060817201918AAF7wHn
http://answers.yahoo.com/question/index?qid=20060814144017AASyaKy
2006-08-24 13:16:29 · answer #1 · answered by mrvadeboncoeur 7 · 0⤊ 0⤋
The card lock place I get my gas doesn't use 9/10's anymore so it always looks like its a cent hire. I told the manager that the cheap people won't get gas there just for that reason but he said they didn't care since most people don't use card lock anyways.
2006-08-24 17:20:49 · answer #2 · answered by NOVA50 3 · 0⤊ 0⤋
It's a marketing thing. There is no real difference between $3.24 and 9/10, but customers respond better to that than $3.25. There is a name in marketing for the practice, but I don't remember/feel like looking it up:)
2006-08-24 13:11:20 · answer #3 · answered by juicy_wishun 6 · 0⤊ 0⤋
Because the taxes are charged as fractions of a cent.
2006-08-24 13:08:13 · answer #4 · answered by Anonymous · 0⤊ 0⤋
so they get the extra pennys...
it's like 9.99 in the noggin is less than 10.00, but way more less because you "???don't notice"
that 9/10 tactic is capitalistic
2006-08-24 13:09:25 · answer #5 · answered by bricabrac 3 · 0⤊ 0⤋
do u wanna pay in tenths of a dollar???
2006-08-24 13:05:23 · answer #6 · answered by cheenarca 3 · 0⤊ 1⤋