2006-08-23 15:05:37 · 16 answers · asked by Anonymous in Business & Finance ➔ Advertising & Marketing
1) Catchy Tagline - Sound
2) Total Attractiveness - Visual
3) Right time to air/ location to promote - Chance
2006-08-26 03:40:30 · answer #1 · answered by Geo C 4 · 0⤊ 0⤋
I don't know exactly what they teach when you get into advertising.
But I know many advertising techniques include these three factors:
PATHOS- emotional connection (to audience)
LOGOS- logical resoning
ETHOS- credibility of speaker
Here are examples:
PATHOS is used in the commercials for children in third world countries. They show children and tell the audience that they are starving and suffering. This triggers emotional response within the audience, like sadness.
LOGOS would be used in explaining that "you" can feed a child for only 8 cents a week. It is practical, logical, not unreasonable.
ETHOS would be saying that this "Feed the Children" porgram has fed over 5000 children and has helped give homes to more families than any other organization.
This is just an example....this advertisement clearly displays all 3 factors.
Hope this helps! =]
2006-08-23 22:12:31 · answer #2 · answered by Hiroko 2 · 1⤊ 1⤋
Segmentation, Targeting, Focused Marketing
2006-08-24 01:23:50 · answer #3 · answered by Baby_Apocalypse 4 · 0⤊ 0⤋
The Audience, the Commisioning Company and the Medium of Delivery.
2006-08-24 09:15:28 · answer #4 · answered by Alvin X 3 · 0⤊ 0⤋
1. Determine your target market.
2. Develop a memorable ad.
3. Measure results.
2006-08-23 22:07:42 · answer #5 · answered by ValleyR 7 · 1⤊ 1⤋
Ad formats -
Ad placement -
marketing goals -
2006-08-23 22:08:34 · answer #6 · answered by Anonymous · 1⤊ 1⤋
Ads format, marketing goals and ads placement. You follow them, you'll be successful!
2006-08-23 22:12:52 · answer #7 · answered by Anonymous · 0⤊ 1⤋
Text, image, and organization of elements.
2006-08-23 22:11:49 · answer #8 · answered by Five Towns Scientist 1 · 1⤊ 1⤋
Trumpets, ticker tape and speed.
2006-08-24 00:00:17 · answer #9 · answered by Tuna-San 5 · 0⤊ 1⤋
brand awareness, reminder, promotions
2006-08-24 05:29:09 · answer #10 · answered by Violet UK 4 · 0⤊ 0⤋