Calling all Transportation companies.... Why do you spend so much money to put your name all over the side of your 18 wheelers??? Who are you advertising to???
2006-08-19 14:41:17 · 7 answers · asked by Anonymous in Cars & Transportation ➔ Other - Cars & Transportation
They are advertising - period. It's advertising to other drivers, possible clients and the public at large. It's tax decuctible, too.
2006-08-19 14:47:02 · answer #1 · answered by Marvinator 7 · 0⤊ 0⤋
You answered your own question, advertising. They are advertising to all the drivers on the road because business owners who use trucking companies also drive.
2006-08-19 21:48:28 · answer #2 · answered by vadragonslayer 3 · 0⤊ 0⤋
There are 2 reasons to put the names.
1. Branding is no different than seeing Coke on a Coke can or seeing Wonder on a bread wrapper. The truck is our asset that we show customers we are there for them. Name recognition allows us to get more work.
2. We need to put on the door our DOT registration numbers for legal reasons.
2006-08-19 22:10:41 · answer #3 · answered by Kerry Z 3 · 0⤊ 0⤋
they are advertising to all who can read them. if they could get away with it, they will also put in front and at the rear. some also put theirs on top of their truck. it's a one time cash outflow, unlike if you advertise on air or in print. just pure advertising.
2006-08-20 01:55:23 · answer #4 · answered by Jim Gwapo 2 · 0⤊ 0⤋
Think about it.People driving on the interstate see these trucks everyday. Advertisment!!!!!
2006-08-19 21:49:48 · answer #5 · answered by salaughin2002 2 · 0⤊ 0⤋
Legal reasons, Dept of Transdportation and ICC requirements
2006-08-19 21:46:55 · answer #6 · answered by Blind Faith 2 · 0⤊ 0⤋
Let's see, I want to move my company from Washington to Louisiana, how am I going to do it? Ohhh, that trucking company.. I can call them up and get rates, etc..
duhh?
2006-08-19 21:48:57 · answer #7 · answered by chuckufarley2a 6 · 0⤊ 0⤋