2006-08-10 00:26:40 · 5 answers · asked by Anonymous in Social Science ➔ Psychology
Also, what are some true examples of subliminal advertising?
2006-08-10 00:47:54 · update #1
Yes. This established and proven science is so pervasive that many top ad firms employ full-time psychologists for $250k a year and up to seduce the buyer's inner mind.
I will give you an example and a homework assignment. Men are known for their affinity and addiction to pornographic images. Women, apparently, have the same affinity, and it being used to manipulate their buying habits. You can take any "wholesome" woman's magazine, from Family Circle to Redbook, and study the full-page ads. By the use of computer graphics, explicit sexual images are infused cleverly into the seemingly wholesome ad.
The art work is of an extremely high caliber, and it may take some time to percieve this X-rated content in a G-rated environment, but there is absolutely no question that it exists, and that it is a fundamental tool of commerce.
I learned about this when watching the old Tom Shnieder show. He had a guest, and as an example, he displayed a popular ad that read, "Here comes old softy" The ad featured a tub of soft maragarine, and cleverly painted in(before computer graphics) was the clear image of a male phallus.
Does it work? The concept is so successful, it is literally impossible to find a full-page ad that does not use this technique.
I suspect that subliminal advertising is infused into every aspect of our culture, but this one form is all that I can speak to with some authority.
2006-08-10 01:56:51 · answer #1 · answered by Elwood Blues 6 · 0⤊ 0⤋
I'm afraid it does...
Otherwise, this method wouldn't be used so far.
I often spend time decrypting ads, trying to discover the strategy, how they distort images, sounds, surprise effects, quick messages drowned into charming images that "open the doors of the future addicted consumers".
2006-08-10 07:33:49 · answer #2 · answered by Axel ∇ 5 · 0⤊ 0⤋
It works so good it has affected sound minds into thinking that there really is justification for starting war in Iraq. Think about THAT!
2006-08-10 08:13:50 · answer #3 · answered by Jelly 2 · 0⤊ 0⤋
if it doesn't the Ad world spends a ton of money on it for nothing. Somehow I think they've done studies to justify the outlay.
2006-08-10 07:34:08 · answer #4 · answered by Anonymous · 0⤊ 0⤋
Yes it does.
2006-08-10 07:33:32 · answer #5 · answered by eplayerj 3 · 0⤊ 0⤋