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7 answers

The artists are Burt Brokeback...I mean Bacharach, Charo, and Little Richard. At least those are the only one's that I have seen, but there might be more. Yeah, those commercials are pretty dumb, but they work. They stand out and people remember them.

2006-08-03 08:29:35 · answer #1 · answered by Becca 5 · 0 0

The basic fact that you have asked this question shows that the ads are doing their job: Getting Your Attention!! That's the whole purpose. Did you have any idea of what Geico was before that gecko showed up - and now the Cavemen? It's brilliant from an ad agency/client angle.
My Dad was in advertising all his life, also PR for an NBA and an AHL team, and I learned this from him. I can't think of a better source than a man who made a very good living from making air conditioning systems for entire buildings "sexy."

2006-08-03 15:15:58 · answer #2 · answered by 34th B.G. - USAAF 7 · 0 0

Geico is paying for the ads because it is a silly gimmick that people tend to remember.

2006-08-03 14:56:14 · answer #3 · answered by Lov'n IT! 7 · 0 0

OMG! I hate those stupid annoying Geico commercials. You know that company could single-handedly wipe out world hunger, just with what they spend to run those commercials every 5 minutes on every channel, everyday!!! Think about that one.

2006-08-04 10:31:20 · answer #4 · answered by BoosGrammy 7 · 0 0

I assume you mean the new ones with Burt Bachrach and Charo "translating" a person's sob story?
I loved the ones that started as a normal ad for a type of tv show, then turned into I have good news, I saved lots of money...
And still love the lizard.

2006-08-03 14:54:38 · answer #5 · answered by lrad1952 5 · 0 0

the ads are being paid for because good or bad, they are memorable.

2006-08-03 14:59:53 · answer #6 · answered by morgan 5 · 0 0

his name is "Gecko", he is hilarious, and deserves a raise

2006-08-03 14:53:34 · answer #7 · answered by brandiejs1979 4 · 0 0

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