It seems like there is always a furniture store TV commercial about how they are going out of business and they are discounting everything in the store. Are furniture stores THAT despirate to tell us the same lie week after week?
2006-08-02 02:01:39 · 10 answers · asked by Joe K 6 in Business & Finance ➔ Advertising & Marketing
There's a woman here in Columbus, Ohio who advertised that her furniture store was going out of business for like 40 years, then she would announce that the going out of business sale was so successful that they were going to extend the sale. And occasionally she would throw in a "grand reopening" sale. I don't know if she ever had the store closed for as much as a day.
People respond to a sale so the pattern for many retail businesses is that they have one continuous "sale" and their "regular" prices are just fictional.
Last year I saw stores that had Christmas decorations in August and they were advertised as "40% off" which begs the question "40% off what, 40% off how much they cost when they weren't being sold?".
As a consumer you have to ignore the sales and focus on what you are getting, how much it costs, and how much you would pay for it elsewhere. My wife has a couple friends who are shop-a-holics. They are in the malls almost every day and are always telling about buying things they didn't need because of the great sale. What they don't understand is that if the store says something is worth $100 but is selling it for $40 they are not "saving" $60, they are SPENDING $40. You can't "save" money by buying things you don't need.
2006-08-02 02:30:37 · answer #1 · answered by Anonymous · 1⤊ 0⤋
since more and more furniture store surging online, traditional furniture outlet just can not compete with them in terms of price. That's why they are having a hard time survivin
2006-08-02 05:01:51 · answer #2 · answered by Anonymous · 0⤊ 0⤋
It's a trick and it works very well. They say going out of business, discount there merchandise 10%. They still make big profits and move there merchandise.
2006-08-02 15:29:20 · answer #3 · answered by Anonymous · 0⤊ 0⤋
File a complaint with the Attorney General (AG) or his equivalent in your state. Sounds like misleading and deceptive advertising.
2006-08-02 02:06:05 · answer #4 · answered by Intelligent and curious 3 · 0⤊ 0⤋
It's a marketing ploy to get you in their door and buy because you are getting the 'rock bottom' price.
Also justification for 'all sales final'.
2006-08-02 03:23:28 · answer #5 · answered by Applecore782 5 · 0⤊ 0⤋
Sales pitch.
2006-08-02 02:04:36 · answer #6 · answered by Just Asking?!?! 3 · 0⤊ 0⤋
To make you think you are getting a better deal.
2006-08-02 02:04:33 · answer #7 · answered by Erin S 4 · 0⤊ 0⤋
Because there's a sucker born every minute!
2006-08-02 02:05:49 · answer #8 · answered by Brian 3 · 0⤊ 0⤋
yup...trying to get rid of the "old suff"
2006-08-02 02:09:01 · answer #9 · answered by Anonymous · 0⤊ 0⤋
you must live in alabama
2006-08-02 02:24:26 · answer #10 · answered by FLy 1 · 1⤊ 0⤋